Google Ads Case Study Template
Impress prospects with our results-driven Google Ads Case Study Template – showcase relevant client wins and secure new accounts.
About this template
Demonstrate your performance marketing expertise with our interactive Google Ads Case Study Template. Designed for clarity and impact, this template enables your team to present well-structured, data-driven, and persuasive case studies showcasing the success of your previous campaigns.
Our template highlights the outcomes of your Google Ads services, including improved visibility, increased traffic, and better ROI, ultimately winning over clients and driving campaign success.
What's included?
- Executive summary
- Challenge
- Solution
- Results
- Scope of work
- Call to action
A tool packed with features
Design interactive proposals
Impress buyers with interactive proposals that stand out. Qwilr’s drag-and-drop editor makes it easy to create on-brand, stunning collateral — no design skills needed. Add videos, dynamic pricing, and ROI calculators to deliver a unique experience, while automated brand customizations ensure every proposal looks professional.
Smart automations
Streamline your sales process with Qwilr’s automation tools. Generate personalized proposals, quotes, and pitch decks in minutes by connecting to your CRM. Use templates and dynamic fields to automate content creation and keep your CRM updated. With integrations like HubSpot and Salesforce, Qwilr eliminates manual tasks so your team can focus on closing deals.
Built-in e-sign functionality
Combine stunning proposals, plain-text agreements, and secure e-signatures in one tool. Add print-friendly agreements alongside dynamic content and collect legally compliant e-signatures with ease. Track progress, capture multiple signatures, and close deals faster with Qwilr’s integrated e-sign functionality.
Real-time proposal analytics
Qwilr’s analytics provide full visibility into buyer engagement. Track when proposals are opened, signed, or shared, and get instant notifications for key buyer activities. See what buyers click on, how they engage, and prioritize follow-ups based on real-time insights—all designed to help close deals faster.
Embed dynamic quotes & interactive pricing
Create accurate, engaging quotes that speed up sales. Populate quotes directly from your CRM, showcase pricing as traditional quotes or interactive plans, and upsell buyers with add-ons. Customize quotes with recurring costs, discounts, and multi-currency options. Qwilr ensures every quote is professional and designed to close deals.
Get Paid Instantly with QwilrPay
Simplify payments with QwilrPay. Let buyers pay instantly after reviewing and signing proposals using credit cards, direct debit, or bank transfers (coming soon). Offer part or full payments and track status in real time, removing delays and making it easy to get paid quickly.
Templates for every use case
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Frequently asked questions
- To write a Google Ads case study, begin by outlining the key aspects of the campaign, such as objectives, strategies, and results.
- Next, provide a brief background on the client and their industry.
- Describe the challenges they faced and how your services addressed these issues.
- Highlight the specific tactics used, including ad copy, targeting, and bidding strategies.
- Showcase the measurable results, such as increased traffic, conversions, or ROI.
- Finally, conclude with the key takeaways and the value your services provided to the client.
The best way to create a Google Ads case study is by using a professionally designed and customizable template, like the one offered by Qwilr.
This user-friendly template allows you to easily embed images, charts, and data while maintaining a cohesive brand experience. It also enables seamless collaboration and provides valuable insights into your prospects' engagement with the case study, ultimately helping you showcase your expertise and win over new clients.
When preparing a case study, ask your client about their initial goals, challenges faced, and expectations from the Google Ads campaign.
- Inquire about any specific strategies or tactics that were most effective and why.
- Request access to relevant data and metrics that demonstrate the success of the campaign, such as clicks, impressions, conversions, and ROI.
- Ask for a testimonial or quote highlighting their satisfaction with your services and the impact it had on their business.