Comparing Qwilr to Better Proposals

If you're looking for an online proposal generator, both Qwilr and Better Proposals can meet your needs. But if you want to see how your content performs and optimize it to increase your close rates, Qwilr's analytics offers unparalleled insights.

Why Qwilr is the better choice

Unlock superior analytics with Qwilr

Unlike Better Proposals, which only shows the number of proposals sent out, Qwilr provides detailed analytics, revealing who's viewing your document, their location, which sections they're focusing on, and how long they're engaged. This enables timely, targeted follow-ups based on prospect interest.

Engagement scores for all your documents

Qwilr’s proprietary engagement score tracks how prospective buyers interact with sales materials and gives sellers the opportunity to optimize in real time. Now, you don’t have to wait for the next deal to improve your proposal or collateral; you can do it in the moment, using the insights provided by Qwilr’s engagement scoring.

Dynamic pricing and plans

Better Proposals is limited in pricing presentation options, whereas Qwilr thrives with customizable pricing tables and embedded ROI calculators.

With Qwilr, buyers can browse pricing options, select add-ons, sign, and pay — all in one smooth transaction.

G2 Leader (Small Business), Winter 2024 awardG2 High Performer (Mid-Market), Winter 2024 awardG2 Leader, Winter 2024 awardG2 High Performer, Winter 2024 awardG2 High Performer (Small Business), Winter 2024 awardG2 High Performer (ANZ), Winter 2024 awardG2 High Performer (Asia Pacific), Winter 2024 awardG2 High Performer (EMEA), Winter 2024 awardG2 High Performer (Europe), Winter 2024 awardG2 High Performer (United Kingdom), Winter 2024 awardG2 "Users Love Us" award

What’s the difference?

Qwilr’s sleek and modern designs, coupled with robust analytics and interactive elements, make it a great choice for companies in competitive markets. See a full side-by-side comparison below.

Feature comparison
Better Proposals
Ready-to-use templates
Export to PDF
Brand settings
Salesforce integration
Pipedrive integration
Stripe integration
HubSpot integration
Advanced pricing options
Engagement tracking on documents
Advanced security features
Advanced Proposal Analytics
ROI calculators
Xero integration
Quickbooks integration
Freshbooks integration

Discover why sales teams prefer Qwilr over Better Proposals

Share documents securely

Unlike Better Proposals, Qwilr proposals have advanced security options. You can control how your content is shared with password access and authentication. Plus, you can set pages to expire automatically.

Automate the creation of sales material by pulling in contact details, pricing data and other variables from your CRM.

Showcase your ROI with an interactive calculator

Unlike Better Proposals, Qwilr has a built in ROI calculator you can use to demonstrate your value clearly and visually. Showcase time savings, cost savings, and so much more.

Add ROI Calculators to Qwilr Pages with ease

Qwilr is the fastest proposal platform to implement

When compared to the top 10 proposal tools, Qwilr outperforms all of them in terms of speed to implement.

Access detailed breakdowns of where in your Qwilr page buyers are focusing their attention.

We have helped thousands of businesses migrate to Qwilr

Setting up with Qwilr is straightforward and hassle-free. Our onboarding training, design services, and additional resources will set you up for success.

The proof is in the results

Brands like Meltwater, SiteMinder, and Thomson Reuters are using Qwilr to impress buyers, speed up sales cycles, and reduce sales admin work with an interactive and personalized space for every buyer.

500+ 5-star G2 reviews

Win rate


Increase in win rates with Qwilr.



To see a full payback.

Time saved


Reduction in time to close deals.


Reduction in time spent creating sales materials.

Hear from customers who chose us

Qwilr customer Neil de Jesus, Director of Business Development at Resi
“We selected Qwilr after looking at HubSpot’s native quote tool as well as PandaDoc and nothing gave us the ability to customize and create a quality quote that is in line with the quality and professionalism of the product we offer until we came across Qwilr. Qwilr also had the faster page load speed, looked amazing on mobile, and had the simplest signature process that met our legal requirements.”
Neil de Jesus
Director of Business Development
Qwilr customer Robert Brooks, VP of Sales at Lambda
“I love the live link. It’s been really helpful to be able to make changes on the fly and not have to resend a bunch of documents. It’s a much better customer experience than someone needing to look through multiple versions to find the most current one.”
Robert Brooks
VP, Sales
Qwilr customer Amy DeCicco, Sr. Vice President of Marketing at ExtensisHR
“Sometimes, we’re not even able to get in the room. Our proposal has to be the representation of the salesperson and have all the information a customer needs because our product is complex.”
Amy DeCicco
Sr. Vice President, Marketing
Qwilr customer Xiaohui Wong, Founder at Essence of Email
Essence of EmailEssence of Email
“On a functional level, we really appreciate how Qwilr allows us to password protect and digitally sign our proposals to improve privacy and security with clients. Also, the ability to track page views on live proposals has helped us better focus our time and efforts on pursuing quality leads.”
Xiaohui Wong
Qwilr customer Blake Ziolowski, Sales Manager at LaunchNotes
“We’re seeing deals close a lot faster while also adding a level of professionalism and enjoying powerful insights. None of these things we were getting through the use of PDFs and e-signature software alone.”
Blake Ziolowski
Sales Manager

Loved by 4,000+ customers

What people are saying about Qwilr on G2:

Completely transformed my sales and proposal process!

“I love how easy it is to create an interactive, immersive, and fast-loading proposal page that is geared and aimed at maximising conversions.”

Nathan C.

Transformed our quotations!

“I love how visually appealing Qwilr is in regards to the proposals we send our clients. We've had really positive feedback, even from people very high up at Apple.”

Luke T.

Proposal generation that's easy and beautiful

“Consistent appearance of the documents we create with Qwilr means that our proposals always look good and feel like us. The extensive library functions make it possible to reuse content easily and save time.”

Spencer K.

Favorite Sales Tool!

“There is so much that I can do with Qwilr. We've been able to build several sales templates and then depending on the needs of our clients, choose the right template which means that we can speed up our sales process.”

Benji S.

Game Changer for Our Business

“We're solving the problem of dead quotes that lose momentum with Qwilr. We leverage the ability to see times quotes have been viewed quite a bit.”

Hunter T.

Qwilr has changed the way we sell.

“Qwilr pages are beautiful & simple, and they set us apart from the competition. They are much easier to edit than other proposal services out there — meaning we can send more quotes in a shorter period of time.”

Adam M.