Sales Battlecards Template
Create and arm your sales team with our practical Sales Battlecards Template – help your team win more deals with competitor intelligence.
About this template
Empower your sales team with our practical Sales Battlecards Template, designed to provide valuable competitor intelligence. This interactive template helps your team stay informed about rival offerings, enabling them to address prospect concerns and showcase your unique advantages.
With our user-friendly Battlecards Template, equip your sales reps with crucial insights that can help win more deals and give your business a competitive edge. Make a difference in your sales outcomes by providing essential knowledge and confidence to your sales force.
What's included?
- About us
- Products
- Customers
- Pricing
- Why we win
- Pricing
- Customers
A tool packed with features
Design interactive proposals
Impress buyers with interactive proposals that stand out. Qwilr’s drag-and-drop editor makes it easy to create on-brand, stunning collateral — no design skills needed. Add videos, dynamic pricing, and ROI calculators to deliver a unique experience, while automated brand customizations ensure every proposal looks professional.
Smart automations
Streamline your sales process with Qwilr’s automation tools. Generate personalized proposals, quotes, and pitch decks in minutes by connecting to your CRM. Use templates and dynamic fields to automate content creation and keep your CRM updated. With integrations like HubSpot and Salesforce, Qwilr eliminates manual tasks so your team can focus on closing deals.
Built-in e-sign functionality
Combine stunning proposals, plain-text agreements, and secure e-signatures in one tool. Add print-friendly agreements alongside dynamic content and collect legally compliant e-signatures with ease. Track progress, capture multiple signatures, and close deals faster with Qwilr’s integrated e-sign functionality.
Real-time proposal analytics
Qwilr’s analytics provide full visibility into buyer engagement. Track when proposals are opened, signed, or shared, and get instant notifications for key buyer activities. See what buyers click on, how they engage, and prioritize follow-ups based on real-time insights—all designed to help close deals faster.
Embed dynamic quotes & interactive pricing
Create accurate, engaging quotes that speed up sales. Populate quotes directly from your CRM, showcase pricing as traditional quotes or interactive plans, and upsell buyers with add-ons. Customize quotes with recurring costs, discounts, and multi-currency options. Qwilr ensures every quote is professional and designed to close deals.
Get Paid Instantly with QwilrPay
Simplify payments with QwilrPay. Let buyers pay instantly after reviewing and signing proposals using credit cards, direct debit, or bank transfers (coming soon). Offer part or full payments and track status in real time, removing delays and making it easy to get paid quickly.
Templates for every use case
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Frequently asked questions
Battlecards are internal documents creating by marketing teams for sales reps to educate them on competitors products, services, GTM strategy, features, pricing and positioning. It’s typically a one page document sales reps can quickly reference during sales conversations to differentiate themselves in the buying process.
Competitor battlecards are the most common form of a sales battlecard. They’re designed to be a quick reference point for sales reps to learn facts, tactics, and information about competitors so they can win against them.
A sales enablement manager enables the sales team by building educational material, sales content and training. Often the role also manages a sales enablement tool.
Sales battlecards should include a company overview, feature comparison, GTM strategy, pricing, competitor positioning, when to engage and not engage. And, they should also include a quick differentiation statement to help sales reps differentiate themselves in the evaluation process.
Sales battlecards are usually created by a sales enablement team, marketers, or product marketers as internal documents that enable sales reps to close more competitive deals.
Sales enablement is a set of content, tools, and process to help sales teams sell better.