The playbook

Level up your sales strategy, management approach and tactics.

All posts

a hand is holding a gold question mark in front of a table filled with gold objects .
Sales management11 mins
SPIN Selling Questions You Can Ask At Every Sales Stage
Marissa Taffer|Jul 17, 2024
a purple background with the words " docusign vs. pandadoc "
Sales enablement16 mins
Docusign vs. PandaDoc: Which is the Best Choice For Your Business?
Marissa Taffer|Jul 17, 2024
a man is typing on a laptop computer while sitting at a wooden table .
Sales enablement11 mins
SPICED Sales Methodology
Marissa Taffer|Jul 15, 2024
a group of people are putting puzzle pieces together .
Sales techniques12 mins
Solution Selling vs. Consultative Selling: Which Style is Right For You?
Brendan Connaughton|Jul 12, 2024
two businessmen are shaking hands over a wooden table
Sales techniques7 mins
How to End a Sales Presentation | Key Strategies to Get the Deal Done
Marissa Taffer|Jul 11, 2024
a man and a woman are shaking hands while sitting at a table with laptops .
Sales techniques11 mins
How to improve the B2B buyer journey
Dan Lever|Jul 3, 2024
a woman is sitting on a couch using a laptop computer .
Marketing12 mins
How To Write An Effective Social Media Consulting Proposal
Brendan Connaughton|Jul 1, 2024
a purple background with the words 19 business proposal examples
Marketing16 mins
Tailored Business Proposals: 19 Examples for Different Industries
Marissa Taffer|Jun 30, 2024
a man and a woman shake hands at a table with a laptop
Sales techniques12 mins
How to Leverage Your Buyer Champion to Close The Deal Efficiently
Dan Lever|Jun 28, 2024
a bird cage with two light bulbs inside of it and a key .
Sales techniques11 mins
Solution Selling Vs. Product Selling: Which Strategy is Right For You?
Marissa Taffer|Jun 25, 2024
sales going high using MEDDPICC
Sales techniques16 mins
MEDDPICC Methodology: A Detailed Breakdown [2024 Edition]
Marissa Taffer|Jun 7, 2024
a man is sitting at a desk with sticky notes on his face .
Marketing22 mins
9 Alternatives to Better Proposals for Streamlined Proposal Management in 2024
Marissa Taffer|Jun 5, 2024
a man with a briefcase is running up a graph
Sales techniques12 mins
23 Key Revenue Operations (RevOps) Statistics for 2024
Brendan Connaughton|Jun 3, 2024
a person is playing a game of chess with a group of people .
Sales techniques9 mins
Mastering Top-Down Selling: A Guide to Engaging Decision-Makers
Brendan Connaughton|May 29, 2024
a man is sitting at a desk looking at a computer screen while holding a piece of paper .
Sales techniques13 mins
How to Use Sales Content Analytics for Faster Close Rates and Higher Win Rates
Marissa Taffer|May 22, 2024
a man is using a calculator and writing on a piece of paper .
Marketing10 mins
BANT vs. MEDDIC – What’s the Best Way To Qualify Leads?
Dan Lever|Apr 29, 2024
a man in a suit is holding a tablet in front of a wall of charts and graphs
Sales techniques10 mins
25 MEDDPICC Questions for Effective Discovery
Marissa Taffer|Apr 27, 2024
a man is standing in a tunnel with arrows pointing in different directions .
Marketing17 mins
25 Challenger Sales Questions for Effective Discovery
Dan Lever|Apr 26, 2024